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WILDSOURCECONSULTING

About Wildsource

Global experience. Independent thinking. A different perspective.

A diverse team of professionals brainstorming together around a table

Collaboration and fresh perspectives are at the heart of how we work.

Wildsource is a founder-led boutique consultancy, built on the belief that the best fundraising strategies begin with genuine curiosity about people, markets and possibility.

Our founder has spent more than fifteen years inside the fundraising engines of some of the world's most respected humanitarian organisations, holding senior fundraising leadership roles — heading individual giving and private sector fundraising functions, and learning first-hand what it takes to build income at scale in a dynamic market.

Earlier work across South Africa and Brazil offered a different lens: building donor programmes in markets with very different cultures of giving, and discovering that what succeeds in one context rarely transfers unchanged to another.

Across Africa, Asia and South America, a consistent thread emerged — the organisations that thrive are the ones that understand why donors give, read their markets honestly and let evidence guide investment. A Master's degree in Strategic Marketing sharpened that instinct into a discipline.

Wildsource exists to bring that perspective to organisations ready to think differently: independent, practical and always tailored to the realities of each organisation and market.

Areas of expertise

  • Individual giving
  • Recurring giving
  • Donor acquisition
  • Digital fundraising
  • Market development
  • Private sector partnerships
  • Fundraising investment planning

Donor understanding

A deep grasp of donor motivations and behaviour across cultures.

Market dynamics

Reading the opportunity and constraints of each fundraising market.

Data to performance

Connecting what the numbers say with what drives sustainable growth.

Every organisation has untapped potential. Let's find yours.

Whether you're looking to rethink your fundraising strategy, develop new income streams or unlock growth in existing markets, let's explore what's possible.

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